Today, weโre excited to announce the Public Preview of Databricks Data Classification on AWS, Azure Databricks, and GCP.
Why Sensitive Data Gets Missed
As organizations scale their data platforms, sensitive information often hides in plain sight. New tables land every day, regulatory landscapes are becoming increasingly complex, and the stakes are higher than ever. According to the GDPR Enforcement Tracker Report, GDPR fines alone exceeded โฌ5.6 billion in 2025, a growth of โฌ1.17 billion since 2024.
Manual discovery methods simply donโt scale. What worked for hundreds of tables fails at thousands. The result? Compliance blind spots, costly audits, and stalled democratization of data. The fundamental problem is that you simply canโt protect what you canโt find.
Introducing Agentic Data Classification
Data Classification uses an agentic AI system to automatically discover and tag sensitive data across all your catalogs. It provides continuous visibility into where personally identifiable information (PII) resides, enabling you to stay compliant, automate protection, and confidently share data across teams, even as your data grows.
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