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Salesforce with Databricks

pragya17
New Contributor II

Hi ,

We as a company have expertise in Salesforce with years of experience but now we want to expand ourselves to Databricks . We have applied for Databricks Partner and are training engineers . Now what are the additional functionalities that databricks will hold over salesforce. How can we enter the market and fetch clients ? What are the niche domains we can start with.   #DatabricksandSalesforce

Thanks,

Pragya Sharma 

Astrea IT Services 

1 ACCEPTED SOLUTION

Accepted Solutions

zoe_unifeye
Databricks Partner

Hi @pragya17 

Salesforce is transactional in nature but Databricks open up multiple forms of analytics as mentioned above.
You can also benefit from Databricks ability to hold historic Salesfore records in Databricks as well as time travel enabling you to see the state of something over time or check what's changed which can help enable ML models with prediction or enable audit trails for regulatory compliance. 
The ability to store unstructured data means you can include more qualitative data points in analysis as well and this can be fed back into marketing activities triggered in Salesforce from Databricks.

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2 REPLIES 2

Sumit_7
Esteemed Contributor

Hey @pragya17,

Good move to expand in Databricks as it'll open capabilities like DE, AI/ML, Gen-AI, Apps, AI-BI beyond Salesforce CRM. I would suggest to initially leverage your existing customers and position themselves as Db + Sf + AI enabled.

zoe_unifeye
Databricks Partner

Hi @pragya17 

Salesforce is transactional in nature but Databricks open up multiple forms of analytics as mentioned above.
You can also benefit from Databricks ability to hold historic Salesfore records in Databricks as well as time travel enabling you to see the state of something over time or check what's changed which can help enable ML models with prediction or enable audit trails for regulatory compliance. 
The ability to store unstructured data means you can include more qualitative data points in analysis as well and this can be fed back into marketing activities triggered in Salesforce from Databricks.